2024 - 3b

Issue page for Zermatt Inside with English translation links and article summaries.

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Summary of significant articles

New Features Enhance Matterhorn Alpine Crossing

  • The new Matterhorn-Express valley station is nearing completion, with a new glass canopy being installed to protect the entrance area.
  • A luggage counter has opened at the valley station, allowing guests to check their bags for CHF 20.00 and travel with only hand luggage.
  • A special "Rooftop Ride" offers an open-air balcony experience on the cable car between Zermatt and Furi for an additional CHF 10.00.
  • The SnowXperience Plateau Rosa at Testa Grigia provides beginner skiing, snowboarding, and snow-tubing in a high-alpine environment.
  • To celebrate the first anniversary on June 30, 2024, guests will receive a 50% discount on cable car tickets for the crossing.

Zermatt Celebrates New "Niww Walka" School Building

  • After three years of construction, the first phase of the new "Niww Walka" school building was inaugurated on April 12, 2024.
  • The building features an open, versatile, and modern design intended to foster a positive learning environment while architecturally fitting into the village.
  • An open house event on April 13 attracted over 500 members of the community, who toured the new classrooms and facilities.
  • The final phase of the project, which includes implementing full-day structures, is scheduled for completion in August 2025.

A Look Inside Zermatt's Public Safety Department

  • The department is structured into five core areas: Regional Police, Protection and Rescue, Community Command Staff, Natural Hazard Coordination, and Administrative Police.
  • The Regional Police enforce traffic rules for the car-free village, handle transport escorts, and ensure public order.
  • The Protection and Rescue division includes fire prevention, where a safety officer inspects all construction projects, and the emergency response of the fire brigade.
  • The Administrative Police manages permits for events, businesses, and special vehicles, while also handling noise regulations and operating the lost and found office.
  • A dedicated coordinator for natural hazards monitors risks like avalanches and floods, manages trail closures, and reviews building plans in hazard zones.

Open-Air Cinema Offers Films with a Matterhorn View

  • From August 16 to 24, 2024, the Coop Open Air Cinema will be held at a new location at Leisee, near the Sunnegga station.
  • The event combines film screenings with a spectacular natural backdrop, including views of the Matterhorn.
  • Special evening cable car rides from Zermatt to Sunnegga will be available for a discounted price, as regular season passes are not valid for these extra trips.
  • In case of bad weather, screenings will be moved indoors to the Kino Vernissage.

"Tiger Bowl" Brings Modern Asian Fusion to Gornergrat

  • A new fast-casual restaurant named "Tiger Bowl" has opened in the Gornergrat station building, offering Asian fusion cuisine.
  • The menu focuses on healthy, quick rice-based bowls and snacks to cater to international visitors seeking a fast meal.
  • This opening is part of a larger modernization of the culinary offerings on Gornergrat by the Matterhorn Group, which includes other restaurant renovations.
  • The restaurant demonstrates a commitment to sustainability by using exclusively biodegradable tableware.

Zermatt Aims for Destination-Wide Sustainability Label

  • Zermatt Tourism is pursuing the "Swisstainable" destination label, a national program from the Swiss Tourism Association promoting sustainable tourism.
  • To achieve this, a critical mass of local tourism businesses must also become certified under the program's three-level system.
  • The program helps businesses assess their sustainability efforts, provides marketing benefits, and positions them as responsible operators.
  • Benefits for participating businesses include increased visibility on MySwitzerland.com and access to a network of sustainable partners.

New Ticketing System Streamlines Tourist Office Visits

  • Zermatt Tourism has introduced the "Qsome" ticketing system to manage queues at its main tourist office.
  • Guests can now take a numbered ticket and wait comfortably in the office instead of standing in line, being called to a desk via a large screen.
  • A unique feature allows guests to select their preferred language for consultation from the languages spoken by staff currently on duty.
  • The system aims to improve the guest experience by reducing wait times and allowing for higher quality, less rushed consultations.

CareNet Provides Essential Support in Times of Crisis

  • CareNet is an organization providing psychosocial emergency support, founded in 2003 by the Matterhorn Gotthard Bahn and Zermatt Bergbahnen.
  • Trained volunteer "Caregivers" offer emotional and practical help to individuals immediately following a potentially traumatic event.
  • The organization has recently been reorganized and is recruiting new members, who undergo a certified five-day training program led by professional emergency psychologists.
  • Caregivers are deployed for both small-scale incidents, like supporting a family after an unexpected death, and large-scale events.

Bruno Jelk: The Humble Innovator of Mountain Rescue

  • Bruno Jelk is a legendary Zermatt rescuer known for his humility, dedication, and numerous inventions that have improved mountain rescue.
  • His innovations include the "Jelk Pole," a specialized tripod for crevasse rescues, and pioneering the Longline rescue technique for helicopters.
  • Jelk was instrumental in fostering international cooperation, organizing a landmark training course in 1987 that brought together rescuers from Switzerland, Italy, and France.
  • He also served as a safety expert on film projects, ensuring the security of crews in the high-alpine environment.

Zermatt Selected to Host Two Premier Swiss Tourism Events

  • Zermatt will host the Switzerland Travel Mart (STM) in the fall of 2025 and the Swiss Holiday Day (Schweizer Ferientag) in April 2026.
  • The STM is Switzerland's most important incoming travel trade show, connecting hundreds of international buyers with Swiss tourism providers.
  • The Swiss Holiday Day is the largest annual networking event for the Swiss tourism industry, bringing together up to 1,400 key figures.
  • Hosting these events offers Zermatt a major opportunity to showcase its offerings to the national and international tourism industry.